Tag Archives: under-promise and over-deliver

Should You Do More Than You Promised?

My friend Allen Hauge pointed me to an interesting article about academic research¬†focused on¬†whether delivering more than you promise was a good business practice. Like many academic studies, the results of this one are questionable. Academics, by their approach, attempt … Continue reading

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Just do it…

Two object lessons in the last week from two transactions. On Thursday of last week I ordered a new battery for my laptop online from an eBay vendor. I paid an extra $20 for overnight delivery. Promised delivery was Saturday, … Continue reading

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