Tag Archives: Quinn Emanuel Urquhart & Sullivan

What’s Going Wrong Here?

Back in September of last year I posted about Quinn Emanuel and their willingness to help their prospective customers understand the value of working with the firm with what I thought was a great headline. Back then their claim was … Continue reading

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Who Says Lawyers Can’t Promise Results?

As many readers know, I’m a big fan of understanding What your customer is trying to buy from you and focusing on that as your brand, product or company promise. My book, The Secret to Selling More, is all about … Continue reading

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