Tag Archives: Go Daddy

Was the Go Daddy Puppy Ad A Clever PR Tactic?

Now that Go Daddy has pulled their puppy ad from the Super Bowl and You Tube, experts are opining as to the mistake or brilliance of the ad. I will not equivocate: It will go down as a major blunder, … Continue reading

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The good and not so good ads from Super Bowl 2013

Of the remaining ads not mentioned in my earlier posts, here are the few that I felt warrant a mention. (BTW, as a reminder, I don’t comment on movie or TV show ads as they are tied to the content … Continue reading

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Should you use a celebrity in your ad?

There is a lot of controversy around celebrity usage in ads. Are they credible? Do consumers really follow their advice? What happens if they have a highly publicized negative event? Opinions abound on all fronts, and if it were clear-cut, … Continue reading

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