Tag Archives: creativity

Creativity is Not the Same as Innovation

Back in the early 1980s Roger von Oech got everyone excited about the power of creativity. His book, A Whack on the Side of the Head, was a business best-seller as many CEOs believe that if their people were more … Continue reading

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Okay, this right-brained stuff can be profitable (says the engineer)

I’m an engineer by training, and so is Mitch.  We tend to have left-brained approaches — at least initially — to problems.  While we like to think that we can be reasonably creative (everything’s relative), we definitely appreciate and encourage … Continue reading

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Innovation vs. Creativity

In our work with companies on innovation, we regularly remind them that creativity and innovation are not the same thing. Creativity is about new ideas, innovation is about taking new ideas and DOING something with them. In our experience, most … Continue reading

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What do CEOs want?

Business Week online posted an article on May 18 purporting to discuss “what CEOs want.” The article was written by Frank Kern a Sr. VP for IBM Global Services reporting on a study done by IBM. Remembering my recent post … Continue reading

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