Tag Archives: Cars.com

Super Bowl 2013 Ad Commentary and Car Ads

As I say each year prior to these comments, I believe effective ads should lead to action. I realize that some disagree with me, and it is reasonable for Super Bowl ads to evoke other valuable emotions on the part … Continue reading

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Comments on the Super Bowl Ads

Like most marketing “experts,” I comment on Super Bowl ads every year. This year is no exception. Things I noticed this year: There is no real consensus among pundits as to the “best” ad Most everyone feels that the ad … Continue reading

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