Category Archives: strategy

A Billion Here, A Billion There, Pretty Soon It’s Real Money … Or Not

Yesterday Microsoft announced it was shutting down and writing off its $7.4B investment in┬áNokia. They just bought them last year. What strategy change was necessary, and unforeseeable just 12 months ago (give or take), that caused this $7.4B investment to … Continue reading

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How Long Can This Business Model Last?

I am not an avid Uber user, but I do use them from time to time and find the service quite good. The fact that it is less expensive than a taxi (usually) is an added benefit, until you stop … Continue reading

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Be Different And Be Clear About It

Saw this store in Vaughn Mills, Ontario, Canada. Pretty clear what their value proposition/differentiation is. Or as we like to say: What you can buy from them you can’t buy from anyone else. And by the way the acronym NYDJ … Continue reading

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What Is Marketing? What Is A Strategic Plan?

I was interviewed recently on IMTSTV on these two subjects. My surprisingly short answers are in this video. Take a look. Mitch

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Strategic Execution: Getting The Right Things Done

In his book, The 8th Habit, Steven Covey notes that only about 33% of employees know where the company is going (or at least trying to go); 22% can connect the dots between their goals and the company’s goals; and … Continue reading

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Just When You Think They Can’t Make It Worse

I have criticized the Board of J.C. Penney for their decisions over the past few years. (Just search the archives). However, they continue to find ways to amaze me with their decision processes. Despite my predictions, the company is still … Continue reading

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If You Lower The Bar It’s Easier to Look Good

I haven’t posted about J.C. Penney in several months, but their CEO has declared that they’re back, so I thought it might be time to chime in. I’ve had lots to say about J.C. Penney since their Board sought to … Continue reading

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Will This Reset Work Faster

J.C. Penney has decided upon a new strategy … again. I commend them for at least realizing that returning to their failed strategy was not viable. And, they have survived long enough to try one more thing. That was not … Continue reading

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Were You Expecting A Different Result

Last year I posted a fair amount about JC Penney and their Board’s inept decisions. The last post suggested JC Penney may not last long after the Holiday season. Well here we are and the decline continues. They announced yesterday … Continue reading

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Showrooming Update

Back in October I posted about Best Buy’s strategy to turn show-rooming to its advantage. Time for an update. While it is too soon to tell how it actually worked because revenue numbers won’t be reported for a while, according … Continue reading

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