Category Archives: management

The roll-up or roll-over of mid-sized companies

Our team member, Rick Hubbard, found this clever video recently. (Click on the link and scroll down in the article to find the video). It was produced to spotlight the conglomeration of smaller ad agencies and what can happen to … Continue reading

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Assumptions That Can End You

Last week we posted regarding assumptions and how they can lead to a company’s demise. We got a large example of this right after our post, when Dean Foods filed for bankruptcy. Dean is the largest milk company in the … Continue reading

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Under What Assumptions Do You Operate That Are Not Accurate?

We believe this is a fundamental question that can make or break your strategy. As Mark Twain famously said, “It ain’t what you don’t know that gets you in trouble. It’s what you know that ain’t so.” A brief review … Continue reading

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Aligning Marketing and Sales

The challenge of creating alignment between Marketing and Sales is decades old … and on-going. We believe the issue continues because people have been looking for a solution in the wrong place. This short video, suggests a real solution. Ralph … Continue reading

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How To Sabotage Your Organization

Robert Heinlein wrote “Every generation thinks that it invented sex.”  But, truth be told, there’s nothing new under the sun … at least with regard to human behavior.  In case you think that everything that frustrates you about your organization’s … Continue reading

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The Real Reason For The Demise of Print Media

Along with others, I have been watching the continual demise of the American newspaper. Over time, advertisers have put QR codes and other links into print media to try to measure results. Not perfect, but helpful. Then the issue becomes … Continue reading

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A Brief Review of Deming’s 14 Points of Management

I as I noted last week, I was going through our archives and I found this review of Deming’s 14 points of management that Neil Reckon from out team put together a while back. These 14 points are from Deming’s … Continue reading

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The Principles of Competitive Advantage

We believe you can understand competitive advantage, and how to achieve it (or cede it) in four simple statements: Competitive advantage goes to the risk takers … to those who pioneer new management techniques/approaches. That can include new processes, new … Continue reading

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Gaining Competitive Advantage With Your Business Model

As I have written about before, companies can gain advantage from their business model. Consider some popular examples: Amazon.com: It starting as a bookstore and now is a global online “department store” that delivers. As competitors look to keep up, Amazon … Continue reading

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Why You Need To Be #1 or #2

GE has a mantra that they intend to be #1 or #2 in any market they serve, and if they can’t they will exit the market. In my first book on Marketing, It’s Not Rocket Science: Using Marketing to Build … Continue reading

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