Category Archives: Focus

Focus matters: another example

I have posted a few times on the power of focus (just search the site on the word “focus”) because companies that focus usually outperform those that don’t. Today’s example is Carl’s Jr. (or Hardee’s for those of you in … Continue reading

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What Lance Armstrong really did (as pertains to business)

With all the news today coming out about Lance Armstrong, I am reminded about his other achievement.  That is, not the races he won (many of those titles will probably be stripped now), but the way he established his fame … Continue reading

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Targeting is critical

My eyes were opened to the brilliance of the “Nigerian email scam” by my friend Ian Percy via a post in SpeakerNet News. I have known for many years that this scam collects close to $1B annually from people who choose to believe, … Continue reading

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Focus matters

I have written several posts about the power of focusing your business. Today’s example is Valve the online game company. Started in 1996 by Gabe Newell and Mike Harrington, the company controls somewhere between 50% and 70% of the downloaded … Continue reading

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The resurrection of MySpace?

MySpace announced their awaited refocus yesterday. This refocus: no surprise, is back to their roots of Gen Y music-oriented people. Their new president, Michael Jones, is quoted as saying, “Over time, MySpace got very broad and lost its focus…” Ya think! … Continue reading

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The answer is: delusional

Back on April 19, I asked if Microsoft was focused or delusional? The post was about their new cell phones: Kin One and Kin Two (sort of like Dr. Seuss’ Thing One and Thing Two). Focused they were, on target they … Continue reading

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I keep telling you focus matters

KFC (formerly Kentucky Fried Chicken) is the category leader in the fast food chicken category, and they are slipping. They have lost about 6 points of market share in the last five years. Who’s coming on strong? Focused, differentiated competitors like … Continue reading

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Is Microsoft focused or delusional?

Maybe both? Anyway, Microsoft unveiled their new phones last week. The Kin One and the Kin Two. I have no idea what they were thinking about with the name, but I am not their target market. Realizing the smart phone … Continue reading

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Is Buick focused or confused?

To be fair, Buick is in transition as a retained brand for the “new” General Motors, but… I was hanging around the Buick dealer today because it used to be a Pontiac, Buick, GMC dealer (well actually it also had … Continue reading

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