Monthly Archives: January 2010

Toyota vs Audi and unintended acceleration

Toyota has taken the unprecedented¬†step of shutting down production of eight of their automobile manufacturing lines until they can figure out what is causing the unintended acceleration of their vehicles. This “automatic acceleration option” is similar to the problem Audi … Continue reading

Posted in Automobile Industry | Tagged , , , , , | 9 Comments

Is this an effective ad?

Everybody has an opinion about ads, which is why Marketing people get so much “help” with deciding how to advertise products and services. The ad in question is interesting for a lot of reasons: It is entertaining It is provocative … Continue reading

Posted in Marketing, promotion | Tagged , | 1 Comment

The Google phone … a bridge too far?

The culture of your company affects everything you do. Google is a great company (whether they are getting too big for themselves is another conversation). However, their business model does not include talking with individual customers. They “talk” via the … Continue reading

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How to fight low priced competitors

We all face low-priced competitors. Some of them are good and have driven costs that don’t add value out of the process, which forces all suppliers to get better. However, many of them are just hoping they can get some … Continue reading

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It’s there if you pay attention

Most politicians and too many business people fail to see what the market is telling them. I have not been in the Washington Dulles Airport for about nine months. Last time I was there the kiosks were overflowing with Obama … Continue reading

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The dichotomy of the airlines

Maybe it’s schizoprhenia, who knows. I was getting ready to leave to go to the airport to catch my American Airlines flight to St. Louis when I get a call from a live person telling me the flight has been … Continue reading

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Some companies are small for a reason

Patti Ghezzi, writing for Mother Nature¬†Network, had an article on “Buying locally is easier said than done.” In this article she was bemoaning the fact that her New Year’s resolution to support her local merchants was proving very difficult to … Continue reading

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