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	<title>Comments for Value Acceleration</title>
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	<link>http://valueacceleration.wordpress.com</link>
	<description>Thoughts on marketing, innovation and related topics</description>
	<lastBuildDate>Thu, 19 Nov 2009 22:19:18 +0000</lastBuildDate>
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		<title>Comment on What got you here, won&#8217;t get you there by Mitch/Ralph</title>
		<link>http://valueacceleration.wordpress.com/2009/11/18/what-got-you-here-wont-get-you-there/#comment-477</link>
		<dc:creator>Mitch/Ralph</dc:creator>
		<pubDate>Thu, 19 Nov 2009 22:19:18 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=683#comment-477</guid>
		<description>That would be a great book. Wait, it already is. Thanks for taking the time to drop by.</description>
		<content:encoded><![CDATA[<p>That would be a great book. Wait, it already is. Thanks for taking the time to drop by.</p>
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		<title>Comment on What got you here, won&#8217;t get you there by Marshall Goldsmith</title>
		<link>http://valueacceleration.wordpress.com/2009/11/18/what-got-you-here-wont-get-you-there/#comment-476</link>
		<dc:creator>Marshall Goldsmith</dc:creator>
		<pubDate>Thu, 19 Nov 2009 05:39:41 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=683#comment-476</guid>
		<description>Mitch - Great post and great title!  Someone should write a book called &#039;What Got You Here Won&#039;t Get You There&#039;!</description>
		<content:encoded><![CDATA[<p>Mitch &#8211; Great post and great title!  Someone should write a book called &#8216;What Got You Here Won&#8217;t Get You There&#8217;!</p>
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		<title>Comment on What should your pricing strategy be in this market? by Rags Srinivasan</title>
		<link>http://valueacceleration.wordpress.com/2009/10/30/what-should-your-pricing-strategy-be-in-this-market/#comment-472</link>
		<dc:creator>Rags Srinivasan</dc:creator>
		<pubDate>Sun, 01 Nov 2009 01:30:35 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=638#comment-472</guid>
		<description>I read a similar story in WSJ and also read P&amp;G&#039;s earnings release. Despite the price cuts their Gross margin improved. This indicates that they are getting success with with their low cost versions (e.g. Tide Basic) and also may be using package reductions to keep costs low.
P&amp;G did not do across the board price cuts and it introduced premium versions (brand extensions like Tide Ultra) that bring in high gross margin.

Regarding who is doing better - both are. If I really have to pick I will go with P&amp;G. This is because of their track record and their willingness to constantly  reevaluate brand portfolio - for example their current strategy review to shed low performing brands</description>
		<content:encoded><![CDATA[<p>I read a similar story in WSJ and also read P&amp;G&#8217;s earnings release. Despite the price cuts their Gross margin improved. This indicates that they are getting success with with their low cost versions (e.g. Tide Basic) and also may be using package reductions to keep costs low.<br />
P&amp;G did not do across the board price cuts and it introduced premium versions (brand extensions like Tide Ultra) that bring in high gross margin.</p>
<p>Regarding who is doing better &#8211; both are. If I really have to pick I will go with P&amp;G. This is because of their track record and their willingness to constantly  reevaluate brand portfolio &#8211; for example their current strategy review to shed low performing brands</p>
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		<title>Comment on I&#8217;m confused by It&#8217;s an attitude &#171; Value Acceleration</title>
		<link>http://valueacceleration.wordpress.com/2009/10/21/im-confused/#comment-467</link>
		<dc:creator>It&#8217;s an attitude &#171; Value Acceleration</dc:creator>
		<pubDate>Mon, 26 Oct 2009 22:30:40 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=620#comment-467</guid>
		<description>[...]    As I mentioned in a recent post, I went to the Half Moon Bay Pumpkin Festival a week ago. While the La Bamba experience sucked, I [...]</description>
		<content:encoded><![CDATA[<p>[...]    As I mentioned in a recent post, I went to the Half Moon Bay Pumpkin Festival a week ago. While the La Bamba experience sucked, I [...]</p>
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		<title>Comment on It&#8217;s about focus by It really is about focus &#171; Value Acceleration</title>
		<link>http://valueacceleration.wordpress.com/2008/11/05/its-about-focus/#comment-466</link>
		<dc:creator>It really is about focus &#171; Value Acceleration</dc:creator>
		<pubDate>Fri, 23 Oct 2009 01:54:38 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=106#comment-466</guid>
		<description>[...]    I have mentioned in previous posts that companies which focus tend to do better. Case in point today is Allegiant Air. What do they [...]</description>
		<content:encoded><![CDATA[<p>[...]    I have mentioned in previous posts that companies which focus tend to do better. Case in point today is Allegiant Air. What do they [...]</p>
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		<title>Comment on It&#8217;s about focus by Focus and waste &#171; Value Acceleration</title>
		<link>http://valueacceleration.wordpress.com/2008/11/05/its-about-focus/#comment-462</link>
		<dc:creator>Focus and waste &#171; Value Acceleration</dc:creator>
		<pubDate>Fri, 02 Oct 2009 16:57:35 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=106#comment-462</guid>
		<description>[...]    In previous posts we have discussed the power of focus. We have also mentioned the need to eliminate all costs that don&#8217;t add value for your [...]</description>
		<content:encoded><![CDATA[<p>[...]    In previous posts we have discussed the power of focus. We have also mentioned the need to eliminate all costs that don&#8217;t add value for your [...]</p>
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		<title>Comment on 11 Secrets to Marketing in a Down Economy (Part 11) by Seven Steps To Value Acceleration (Part 6) &#171; Value Acceleration</title>
		<link>http://valueacceleration.wordpress.com/2009/08/12/11-secrets-to-marketing-in-a-down-economy-part-11/#comment-455</link>
		<dc:creator>Seven Steps To Value Acceleration (Part 6) &#171; Value Acceleration</dc:creator>
		<pubDate>Mon, 17 Aug 2009 18:24:27 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=522#comment-455</guid>
		<description>[...] About           11 Secrets to Marketing in a Down Economy (Part&#160;11) [...]</description>
		<content:encoded><![CDATA[<p>[...] About           11 Secrets to Marketing in a Down Economy (Part&nbsp;11) [...]</p>
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		<title>Comment on 11 Secrets to Marketing in a Down Economy (Part 11) by Martin Schultz</title>
		<link>http://valueacceleration.wordpress.com/2009/08/12/11-secrets-to-marketing-in-a-down-economy-part-11/#comment-454</link>
		<dc:creator>Martin Schultz</dc:creator>
		<pubDate>Wed, 12 Aug 2009 23:42:50 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=522#comment-454</guid>
		<description>There is very little regardless of whether the economy is up or down, that will add value to a business like treating marketing/sales as a manageable, improvable business process. It is key to maximizing enterprise value. Having proven processes in place can bring big rewards when you go to sell your business. For more free information see www.selling-a-business-without-stress.com. This actionable information can help you whether you are preparing to sell your business or just want to make it better.</description>
		<content:encoded><![CDATA[<p>There is very little regardless of whether the economy is up or down, that will add value to a business like treating marketing/sales as a manageable, improvable business process. It is key to maximizing enterprise value. Having proven processes in place can bring big rewards when you go to sell your business. For more free information see <a href="http://www.selling-a-business-without-stress.com" rel="nofollow">http://www.selling-a-business-without-stress.com</a>. This actionable information can help you whether you are preparing to sell your business or just want to make it better.</p>
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		<title>Comment on Investing for the recovery by Sales People Want New Products to Sell and Other Myths &#171; Value Acceleration</title>
		<link>http://valueacceleration.wordpress.com/2009/07/07/investing-for-the-recovery/#comment-452</link>
		<dc:creator>Sales People Want New Products to Sell and Other Myths &#171; Value Acceleration</dc:creator>
		<pubDate>Wed, 29 Jul 2009 22:10:20 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/?p=446#comment-452</guid>
		<description>[...] products, especially if they are truly new. Herman Miller is finding that out. As I mentioned in a prior post, their CEO, Brian Walker, believes in innovation &#8230; even in a downturn. We commend him for [...]</description>
		<content:encoded><![CDATA[<p>[...] products, especially if they are truly new. Herman Miller is finding that out. As I mentioned in a prior post, their CEO, Brian Walker, believes in innovation &#8230; even in a downturn. We commend him for [...]</p>
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		<title>Comment on If You Build It, They Still May Not Come, Even Though They Should by jo baldwin</title>
		<link>http://valueacceleration.wordpress.com/2007/06/25/if-you-build-it-they-still-may-not-come-even-though-they-should/#comment-451</link>
		<dc:creator>jo baldwin</dc:creator>
		<pubDate>Wed, 29 Jul 2009 19:22:17 +0000</pubDate>
		<guid isPermaLink="false">http://valueacceleration.wordpress.com/2007/06/25/if-you-build-it-they-still-may-not-come-even-though-they-should/#comment-451</guid>
		<description>Is it a new item that will greatly increase productivity and efficiency, or simply another &quot;gotta have&quot;? No matter how great, like so many other things we have today it will eventually find its way to the land fill. (Oh, I am sometimes referred to as Ms. Curmudgeon because of my jaundiced eyes.)</description>
		<content:encoded><![CDATA[<p>Is it a new item that will greatly increase productivity and efficiency, or simply another &#8220;gotta have&#8221;? No matter how great, like so many other things we have today it will eventually find its way to the land fill. (Oh, I am sometimes referred to as Ms. Curmudgeon because of my jaundiced eyes.)</p>
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