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Category Archives: product development
Rules? We spit on the rules!
I was scanning an issue of Sporting News at the doctor’s office today, and they had a little blurb about something from 1985 that passed me by then. That was the year that Nike introduced the Air Jordon–in black, white … Continue reading
Posted in Innovation, product development, promotion
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What management can learn from political primaries
We are in the presidential primary season. This round, only the Republicans are having a serious primary, but there is an important lesson to be drawn from either party’s primary that’s valid for corporate management. During the primaries the base … Continue reading
The CompleteTask List for Product Introduction
We’ve just published a booklet on Kindle written by Barbara Mroz (my wife) titled New Product Introduction – The Complete Task list. This product introduction process map and checklist was created by Barbara originally for a client who was bringing … Continue reading
Are these really the dumbest things he ever did?
My friend Allen Hauge sent me a link to an article about the 10 Dumbest Things Steve Jobs Ever Did. They are indeed dumb … some of them only in hindsight. However, the list is missing one of the biggest mistakes … Continue reading
Posted in Innovation, Marketing, product development, strategy
Tagged Apple II series, Apple III, Apple mistakes, Steve Jobs, Steve Jobs mistakes
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The lesson of Microsoft for almost everyone
I recently ran across a young singer in Poland with my last name (actually Mroz is a fairly common name in Poland): Urszula Mroz. What amazed me as I watched her YouTube video was that she was singing, for a … Continue reading
Posted in competitive advantage, first mover advantage, Innovation, product development, strategy
Tagged Microsoft
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Tagless t-shirts and willfull ignorance
One of the greatest innovations, in my daily life at least, is the tagless t-shirt. For decades every time I bought a new shirt or t-shirt, I took out a pair of scissors and cut the tag on the inside … Continue reading
Posted in Innovation, market research, product development
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How Terriers is like so many products
Yes, I meant “is” in the title, not “are”. There’s a new show on FX titled “Terriers”, and it should, by all that Hollywood knows to be true, be a hit. But it isn’t and won’t be. It stars Donal … Continue reading
Posted in Marketing, product development
Tagged FX, Hollywood, Terriers, TV shows that miss
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